Airbnb
Airbnb
Airbnb
Airbnb
Listings that move
Listings that move
Listings that move
Listings that move


Client
Client
Airbnb
Airbnb
Role
Role
Creative Direction, Leadership, Ideation
Creative Direction, Leadership, Ideation
Format
Format
2 TV films, 8 social films
2 TV films, 8 social films
Partners
Partners
Cabin Editorial, A52, Lime Studios, Traffik
Cabin Editorial, A52, Lime Studios, Traffik
The best ads were already on the platform. We made them move.
The best ads were already on the platform. We made them move.
The best ads were already on the platform. We made them move.
(01) The brief
(01) The brief
Airbnb went worldwide and needed films for every market, without a shoot for every market.
Airbnb went worldwide and needed films for every market, without a shoot for every market.
A lean team, a select group of partners, and me leading the creative.
A lean team, a select group of partners, and me leading the creative.

▶ Watch the film
F.01
F.01
Pools
Pools
TV commercial
TV commercial
(02) The idea
(02) The idea
The best ads were already on the platform. Hosts had shot them.
The best ads were already on the platform. Hosts had shot them.
The best ads were already on the platform. Hosts had shot them.
The best ads were already on the platform. Hosts had shot them.
Real listing photos became ten cinematic films, finished with VFX, 2D, 3D and a lot of sound design. A prototype that grew into a global unit.
Real listing photos became ten cinematic films, finished with VFX, 2D, 3D and a lot of sound design. A prototype that grew into a global unit.

▶ Watch
Farms
Farms
Farms
TV spot, Mexico
TV spot, Mexico
Beachfront, coast to coast
Beachfront, coast to coast
Beachfront, coast to coast
Online film
Online film

▶ Watch

▶ Watch
Countryside, Quiquiriquí
Countryside, Quiquiriquí
Countryside, Quiquiriquí
Online film
Online film
(—) In one line
(—) In one line
We didn’t book a location. We booked the listing.
We didn’t book a location. We booked the listing.
We didn’t book a location. We booked the listing.
We didn’t book a location. We booked the listing.
Made for the feed.
Made for the feed.
Made for the feed.
One per category.
One per category.
One per category.
Vertical films
Vertical films

▶ Play
V.01
V.01
Amazing Pools, Caracol
Amazing Pools, Caracol

▶ Play
V.02
V.02
Amazing Pools, A Huevo
Amazing Pools, A Huevo

▶ Play
V.03
V.03
Farms, Síganme
Farms, Síganme

▶ Play
V.04
V.04
Breathing Room
Breathing Room

▶ Play
V.05
V.05
OMG!
OMG!

Up next
Up next
Up next
Up next
Keep going ↓
Keep going ↓
(03) Contact
(03) Contact
Available for new projects
Available for new projects
hello@renatobraga.com
hello@renatobraga.com
hello@renatobraga.com

